Expand Across America

Your home market is the one you know best – you live here and have the most experience doing business here. Whether you are currently a local or regional company, growing within the US may be the best strategy for many midmarket companies.  So, how do grow within the country? 

Would you like to increase your sales in existing markets?   How do you find new markets, whether regionally or across the nation?  How do you find new Market Segments? How do you defend and BEAT low-cost foreign competitors?  Well, you’ve come to the right place!

The Midmarket Institute has built this section especially devoted to the business challenges of companies seeking to expand in-country.  We have information, tools, events, community groups and a marketplace just for you.  Whether you are growing locally, regionally, or nationally, you will find the help you need right here. 

You may be interested in reading the paper, "Who Is the Job Growth Superman of the U.S. Economy?" about midsize companies, net job growth, supplier relationships and communities around them.

 

TOP CHALLENGES FOR THIS NICHE 

  • We have to identify and quickly evaluate specific domestic markets to expand into.
  • We need to develop new supplier attraction strategies in a new domestic market as we expand our business.
  • We need to ensure that new market opportunities in our country are aligned with our company’s business objectives and strategy.
  • We need to ensure that our current infrastructure will support our domestic expansion into new markets.
  • We need to find a skilled workforce in a new geography that we are targeting for our expansion.